Craft an exclusive event that brings together Flemish influencers and journalists for a premium plant-based dining experience. The menu was prepared by Try Vegan ambassadors and Michelin-starred chefs Bart De Pooter and Laurence Haegeman, demonstrating that plant-based cuisine can be refined, sophisticated, and luxurious.

The recipes created by Michelin-starred chefs Bart De Pooter and Laurence Haegeman were featured in multiple end-of-year articles by attending journalists. Influencers invited to the event also shared the dishes across their feeds and stories, inspiring their audiences to take part in the Try Vegan challenge in November.